Nike, Ralph Lauren and Skims are the official apparel providers for Team USA, but there are plenty of brands that put their own spin on Olympic apparel.
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The Summer Olympics are just around the corner. The Opening Ceremony will kick off on Friday, July 26 in Paris, France, and Team USA fans can expect to see some big names in attendance. First Lady Jill Biden will lead the U.S. delegation, and LeBron James has been announced as the male flag bearer. The ceremony will take place along the River Seine, which has undergone a massive cleanup effort by the French government to bring it into Olympic condition.
How to Watch the 2024 Summer Olympics
American viewers can tune in to watch the opening ceremony at 1:30 p.m. ET/10:30 a.m. PT. NBC will broadcast the games, so you can watch the opening ceremony and select events via antenna or stream them with a Peacock subscription. Another option is to subscribe to Hulu + Live TV.
Where can you buy Olympic merchandise?
Like any major sporting event, merchandise is a big part of the Olympics. As has been the tradition since 2008, Ralph Lauren will outfit Team USA for the opening and closing ceremonies. Nike is sponsoring Team USA’s competition uniforms, while Skims has partnered with the team to provide sleepwear and underwear for rest days in the Olympic Village. Among the major brands sponsoring the world teams are Adidas, Lululemon and Asics, which supply Great Britain, Canada and Japan, respectively.
In addition to the official Team USA uniforms, many brands offer officially licensed fan apparel like graphic t-shirts and hats. Some of the coolest products we’ve seen are apparel inspired by past events like the 1996 Atlanta Olympics or the 1984 Los Angeles Olympics. Whether the Olympics make you feel patriotic, or you’re just excited to see the world’s best athletes compete for glory, we’ve rounded up the best Paris Olympics merchandise you can buy right now.
Team USA
Team USA's Ralph Lauren Closing Ceremony Jacket
Closing ceremony pieces tend to be more minimalist than opening ceremony pieces, but there are some great styles to be found. Ralph Lauren’s race-inspired jacket is made in the U.S. from American cotton and will be worn by athletes during the closing ceremony on Aug. 11.
Team USA
Nike USOPC Tech Fleece Windrunner Shoe
Nike is the official uniform for Team USA for the competition. The brand's Classic Zip Hoodie is a warm, sporty layer with secure zip pockets and a lightweight fleece construction. It features the USA Olympic crest on the chest and a flag design on the sleeves.
Retro graphics
Abercrombie & Fitch Olympic Graphic T-Shirt
Abercrombie & Fitch's graphic tees feature designs inspired by past summer games in Atlanta, Athens, Sydney, Los Angeles and Barcelona. Featuring stylish, vintage graphics, the boxy tees are made from soft 100% cotton.
swimming
USA Swimming X J.Crew 6' Trunks
J. Crew just launched a collaboration with the U.S. Swim Team, and it’s as stylish as we could have hoped. The collection includes classic college-inspired tees. Of course, swimwear is part of the collection; these blue nylon shorts feature a bold USA logo on the back.
Team Canada
Lululemon Women's Team Canada Jacket
The Canadian national team jersey is designed by Lululemon, and the results are undeniably stunning. This jacket features abstract motifs inspired by Canadian pop art. And because these are summer games, the jacket converts to short sleeves thanks to zippers on the arms.
soccer
Nike USA Women's Pre-Match Soccer Jersey
Inspired by Nike's design for the U.S. National Team men's soccer jersey before the game, this women's jersey features a multi-color abstract print.
Retro graphics
9TWENTY OLYMPICS ADJUSTABLE
This classic dad hat from New Era features the American flag above the Olympic rings. The back of the hat features an adjustable strap and features an embroidered “Team USA” design. The two-tone white and green design gives it a classic look.
Paris Olympics
Paris 2024 Olympics Plush Mascot
The Phrygian cap is a symbol of France and has been adopted as the mascot for the Paris 2024 Olympics. This stuffed animal makes a great collector's item for Olympic fans.
Retro graphics
1984 Los Angeles Olympic Games Men's T-Shirt
This officially licensed design celebrates the 1984 Olympic Games held in Los Angeles. The front features simple black and white Olympic motifs, while the faded design on the back features flags of multiple countries.
Team USA
Skims Olympic Cotton Rib Vest
Skims designs men's and women's underwear and sleepwear for Team USA, and this ribbed tee features a simple design with “Team USA” on the front and the American flag and Olympic rings on the back. It's made of 95% cotton with 5% elastane for stretch.
Paralympic Games
USA Paralympic Team T-Shirt
This shirt celebrates the U.S. Paralympic Team, featuring the U.S. flag on the front with the Paralympic logo below. The back of the shirt includes icons showcasing a variety of Paralympic sports such as wheelchair archery.
skateboarding
Tech Deck Sky Brown Ramp for Paris 2024 Olympic Games
Skye Brown, 16, is already an Olympic medallist and will be returning to the Paris 2024 Games to represent Great Britain. The pro skateboarder has just landed her own collaboration with Tech Deck, featuring a playable ramp and Olympic-branded board.
France team
France Le Coq Sportif Training Shirt
The France national team's competition kit was designed by Le Coq Sportif, a French sportswear brand founded in 1882. Designed for training, this shirt features red, white and blue trim along the sides of the shirt.
Team USA
US Rugby Team Polo Shirt
This stylish rugby shirt from Gap features a vintage college look, featuring a bold USA print across the chest with the American flag and Olympic Games logo. The shirt is made of 100% cotton and features a hidden button placket.
swimming
USA Swimming X J.Crew Boat Neck Crop T-Shirt
Another pick from J. Crew's USA Swimming collection is this women's nautical-inspired tank top, featuring a boat-shaped design, a cropped hem, and 100% cotton construction. In contrast to the bold graphics of many of our other picks, this tank top features a subtle Team USA logo on the chest.
