Target is the home of limited edition vinyl, including exclusive colors and alternate cover art from emerging artists and music icons.
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Local record stores Target remains the best place to buy unique, hard-to-find albums. But for big releases from major artists, Target’s collection of exclusive vinyl is impressively rich for collectors and casual fans alike. Target’s exclusive vinyls come with special features like stickers and unique color variants that add to their collectability.
Target’s exclusive vinyl lineup is heavily based on pop artists like Taylor Swift, Olivia Rodrigo, and Harry Styles. But hip-hop fans, classic rock fans, and soul music lovers can find the likes of Kendrick Lamar, Tom Petty, and Marvin Gaye among Target’s digital shelves. In short, there’s something for just about everyone.
Many novice record collectors don't own a turntable, and while shopping for a turntable can be intimidating, our music-obsessed trade editors have tips for buying affordable turntables, Bluetooth turntables, and speakers.
To make shopping Target's wide selection of records easier, we've rounded up some of Target's exclusive records, ranging from new albums to must-have reissues. Be sure to check back here, as we'll be adding new releases to the list.
Pop
Shawn Mendes – Shawn
Shawn Mendes canceled his 2022 tour to focus on his mental health, and now he's back with his latest album ShawnThe 12-track album is set to be released on October 18. The singles “Why Why Why” and “Isn't That Enough” will precede the album, which will be pressed on opaque red vinyl and will come with a poster.
Target release date:October 18, 2024
Bob
Sabrina Carpenter – Short and Sweet
Sabrina Carpenter's “Espresso” skyrocketed the Billboard charts thanks to caffeine, but “Please, Please, Please” was her first single to top the chart. And if the album's debut is anything to go by, “Short n' Sweet” is sure to be a hit. The album was released from Target on hot pink vinyl and includes a poster. The album is available to pre-order on CD or vinyl now.
Target release date:August 23, 2024
Audio recording
Various Artists – Deadpool and Wolverine
Deadpool and Wolverine The film is filled with Easter eggs and pop culture references, and the soundtrack is appropriately eclectic. It includes everything from Aretha Franklin and the Platters to Avril Lavigne and Green Day. It even has the theme song from The greatest showmanperformed by Hugh Jackman. The exclusive song was released on two yellow CDs.
Target release date:July 26, 2024
K-pop
Enhypen – Romance: Untold
K-pop group Enhyphen's new album Romance: Untold has reached No. 2 on the Billboard 200, and the band has released unique CD and vinyl offerings as Target exclusives. The red vinyl comes in a clear plastic sleeve and includes a lyric booklet and two stickers.
Target release date:July 12, 2024
Pop
Taylor Swift – Tortured Poets Section
This exclusive version of Taylor Swift's latest album, Tortured Poets SectionThe album was released on a two-disc transparent set. The album features an album cover with exclusive photos and the bonus track “The Manuscript”.
Target release date:April 19, 2024
Pop
Billie Eilish – Hit Me Hard And Soft
Billie Eilish has been a vocal advocate for environmental issues, which is why she handled her Target-exclusive release differently. The LP is pressed on Eco-Mix vinyl, which is 100% recycled using the trim and leftovers from other album production. This means each album is a slightly different color, ranging from yellow to orange. The individual LP album also comes with a sticker.
Target release date:May 17, 2024
nation
Kacey Musgraves – Deeper Well
Kacey Musgraves Deeper well The country singer is in a melancholic mood, contemplating the impact of fame as she assesses what is important in her life. The red single is half opaque and half clear, and the record comes with a fold-out label. The record is pressed on 180-gram vinyl, which is known to be heavier and less prone to warping.
Target release date:15 March 2024
Pop
Olivia Rodrigo – GUTS
Olivia Rodrigo's second album, bowelshas been called an instant classic by rolling stoneCritic Rob Sheffield wrote, “She proves that she is a voice that will endure and a songwriter built to last.” The Target exclusive edition features an alternate cover, plus a sticker. The single LP is purple.
Target release date:September 8, 2023
substitute
Lana Del Rey – Did you know there's a tunnel under Ocean Boulevard?
Lana Del Rey Ocean Street This may be her first album to look back, featuring musical styles and references to her previous albums. But sonically, she pushes her sound forward, adding a long list of collaborators to her dreamy ’60s vocal style. The Target-exclusive vinyl includes an alternate cover, a hot pink double LP, and a poster.
Target release date:24 March 2023
Hip Hop
Kendrick Lamar – Good Kid, Mad City
Good kid, Mad City The undisputed hip-hop classic that launched Kendrick Lamar to global stardom, it's getting an exclusive reissue from Target on its 10th anniversary in 2022. The album comes with two opaque red LPs in a fold-out sleeve.
Target release date:October 21, 2022
Stone
Tom Petty & The Heartbreakers – Best Songs
Tom Petty was one of the most influential rock artists of all time, and while it's hard to capture his influence in a single album, this greatest hits album captures a slice of his genius over the course of 18 songs. The two-disc album is pressed on translucent blue vinyl.
Target release date:January 7, 2022
Audio recording
The Prince and the Revolution – Purple Rain
the prince purple rain This album is a must-have in any collection, whether you've seen the movie it's the soundtrack to or not. Unsurprisingly, the Target-exclusive edition is printed on purple vinyl.
Target release date:12 November 2021
spirit
Marvin Gaye – Number 1
Few artists have pushed soul music as far as Marvin Gaye, whose albums range from political messages to What's going on to the exciting and exciting sound midnight loveThis Target exclusive vinyl collects their greatest hits on a 1 LP purple clear vinyl.
Target release date:10 January 2020
Stone
Nirvana – No Delivery
Nirvana not connected This is one of the most famous live albums of all time. Released after the death of Kurt Cobain, the mostly acoustic album features tracks from the band's three studio albums as well as Nirvana's famous cover of David Bowie's “The Man Who Sold the World.” The Target-exclusive album was pressed on opaque purple vinyl.
Target release date:18 October 2019
